Buying a new car: How to negotiate?

Negotiation is an important step when buying a new car, contrary to popular belief, negotiating is not considered a weakness. On the contrary, it is the strength of the customer since it is the seller who must convince the consumer and not the other way around.

How to get information and collect information?

Once you have chosen the model and make of your future car, it is necessary to know the different packs available and the options you want to favour when buying the car. Among the options to choose from, you can choose air conditioning, GPS, MP3 radio... The search for information can be done on the Net, by asking the dealer, by reading car magazines or by watching TV shows dedicated to this universe.

Negotiation of ancillary costs

Before negotiating additional costs, it is important to identify the car models you want to buy. You can also find out about models above and below the desired range, equivalent vehicles sold by competitors, prices offered by competitors, engine quality and equipment offered. Bargaining is also done by considering the cost of getting the vehicle on the road. These costs are in addition to the price of the car and represent several hundred euros.

How to compare prices? What is the basis for this?

Comparing a new car is an approach that can be done online. To use this tool, you will have to choose the category: city cars, minivans, sedans, 4×4/SUV, sports cars, convertibles... The buyer must also provide details on his preferences, brands and price estimates.

Options and services negotiation

Since dealers have significant flexibility over options and services, consumers will be able to use these criteria to more easily discuss prices. This will allow the buyer to reduce the amount of the extended warranty or maintenance contract and try to get the price of the GPS or car radio at a lower cost.
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